Flavor and Wellness

Rtd

4 articles

A visually appealing image showcasing Vodkade's new line of sugar-free, electrolyte-infused vodka cocktails in their distinctive, colorful cans, appealing to health-conscious consumers.
Brands

St. Louis-Based Vodkade Launches Sugar-Free Vodka Cocktails

St. Louis-based Vodkade has launched a new line of sugar-free, sports drink-inspired vodka cocktails, entering the expanding ready-to-drink market. These innovative beverages are formulated with electrolytes and contain no sugar or carbohydrates, appealing to health-conscious consumers.

Daniel Moretti·April 9, 2026
Elegant people on a sunny terrace enjoying Chandon Spritz, showcasing the luxury ready-to-drink wine-based premix from Moët Hennessy in a sophisticated setting.
Drinks

Moët Hennessy Enters RTD Market With New Chandon Spritz Line

Moët Hennessy has launched its Chandon Spritz line, a trio of wine-based premixes, marking its entry into the ready-to-drink market. This move introduces a premium, convenient option from a globally recognized luxury brand.

Daniel Moretti·April 9, 2026
A diverse group of young adults enjoying modern RTD cocktails and sophisticated non-alcoholic drinks in a trendy, well-lit bar, symbolizing the significant shift in US beverage consumption habits.
Drinks

US Alcohol Sales Decline as Consumers Shift to RTDs, Non-Alcoholics

New data reveals a significant decline in U.S. alcohol sales for March, signaling a major consumer shift towards ready-to-drink (RTD) and non-alcoholic beverages driven by wellness and convenience.

Daniel Moretti·April 8, 2026
A brightly lit, modern grocery store aisle showcasing a vast array of ready-to-drink beverages, including canned coffees, sparkling waters, and pre-mixed cocktails, reflecting the market's significant expansion and diversity.
Brands

Beyond the Can: Analyzing the Expanding Ready-to-Drink Beverage Market

The ready-to-drink (RTD) beverage market is undergoing a significant expansion, diversifying far beyond its origins to encompass a vast array of both alcoholic and non-alcoholic options.

Daniel Moretti·April 4, 2026