Ready To Drink
4 articles
Moët Hennessy Enters RTD Market With New Chandon Spritz Line
Moët Hennessy has launched its Chandon Spritz line, a trio of wine-based premixes, marking its entry into the ready-to-drink market. This move introduces a premium, convenient option from a globally recognized luxury brand.
Molson Coors Acquires Atomic Brands, Expanding RTD Cocktail Portfolio
Molson Coors Beverage Company has completed its acquisition of Atomic Brands Inc., a strategic move that immediately elevates the brewing giant into a top-five supplier in the booming ready-to-drink cocktail category.
Women-Led RTD Cocktail Brands Launch Innovative New Flavors
Women-led RTD cocktail brands are making waves with innovative new flavors and a commitment to quality. This movement reflects a significant shift in the ready-to-drink market, driven by evolving consumer demands.
Eagle Park Brewing Acquires SoulBoxer, Expands into Canned Cocktails
Milwaukee's Eagle Park Brewing & Distilling has acquired SoulBoxer Cocktail Co., marking a significant expansion into the ready-to-drink market. This deal brings SoulBoxer's classic cocktails to cans and paves the way for future non-alcoholic and THC-infused offerings.