Drinks

27 articles

A visually appealing arrangement of diverse hydrating beverages, including fruit-infused water, herbal teas, and electrolyte drinks, surrounded by fresh ingredients.
Drinks

Hydrating Drinks Beyond Water for Energy and Wellness

Even elite athletes at the 2026 FIFA World Cup will take mandatory water breaks, highlighting a universal need for optimal hydration that goes beyond just quenching thirst.

Daniel Moretti·July 17, 2026
A perfectly made authentic Mai Tai cocktail on a bar, with a blurred tropical beach scene in the background.
Drinks

Top 6 Travel Inspired Cocktails to Make at Home

A true Mai Tai is not red or bright orange, nor does it contain pineapple or orange juice.

Daniel Moretti·July 12, 2026
A stylish bar setup featuring a variety of colorful, garnished mocktails, showcasing the appeal of non-alcoholic spirits and mixers.
Drinks

Top 6 Best Non-Alcoholic Spirits and Mixers For Your Mocktails

The non-alcoholic mocktail market is valued at $8.

Daniel Moretti·July 9, 2026
A small, perfectly crafted margarita and a classic negroni cocktail displayed on a stylish bar counter in Chicago, representing affordable luxury.
Drinks

Craft cocktails were pricey; mini-cocktails offer a 2026 solution.

In Chicago, you can now find a well-crafted margarita for $7 or a negroni for $10.

Daniel Moretti·July 8, 2026
A diverse group of people enjoying iconic American drinks like Coca-Cola and coffee in a nostalgic diner setting.
Drinks

Iconic Drinks: Global Roots of American Identity

In 1886, a pharmacist in Atlanta mixed a syrup intended to cure headaches and fatigue, unknowingly creating the world's most recognizable American beverage, Coca-Cola, according to Coca-Cola Company A

Daniel Moretti·July 3, 2026
A close-up of a classic Negroni cocktail on a bar, with a bartender in the background, highlighting the art of mixology and popular drink choices.
Drinks

Top International Cocktails: Popularity & Bartender Views

Despite a 300% surge in Espresso Martini orders over the last five years, top bartenders still champion the perfectly balanced Negroni or the elegant Daiquiri as true benchmarks of their craft.

Daniel Moretti·July 1, 2026
A sophisticated mixologist prepares an innovative savory cocktail with unique ingredients like olive brine and mushroom tincture at a high-end bar.
Drinks

What Is the Emerging Savory Cocktail Trend and Its Flavor Profiles?

At a high-end New York City bar, bartenders now routinely craft drinks featuring olive brine, mushroom tinctures, and even bacon fat.

Daniel Moretti·June 24, 2026
A group of friends enjoying easy-to-make, colorful summer cocktails on a sunny patio, embodying effortless entertaining.
Drinks

6 Easy Summer Cocktail Recipes for Effortless Entertaining

Forget complicated concoctions: this summer, experts predict the refreshing simplicity of a cucumber gimlet will be the drink everyone's asking for.

Daniel Moretti·June 21, 2026
A bartender meticulously prepares a colorful cocktail, showcasing the art and craft of mixology in a stylish bar setting.
Drinks

How to Choose Great Cocktails: A Practical Guide

Faced with a menu full of exotic names like Chartreuse or Cynar, many cocktail drinkers simply guess, missing the opportunity to ask their bartender for a taste or description that could lead to their

Daniel Moretti·June 17, 2026
Close-up of botanicals and distillation equipment used in the creation of complex non-alcoholic spirits.
Drinks

How Does the Science Behind Non-Alcoholic Spirits Create Flavor?

Free Spirits non-alcoholic spirits contain approximately 0.

Daniel Moretti·June 17, 2026
A close-up shot of a bartender using advanced equipment to clarify citrus juice, resulting in a crystal clear liquid for cocktails.
Drinks

How Clarified Cocktails Techniques Make Drinks Crystal Clear

Clarified lime juice can make Daiquiris that remain fresh for days, fundamentally changing how bars can batch and serve these classic cocktails.

Daniel Moretti·June 8, 2026
A close-up, cinematic shot of a perfect cocktail cherry garnishing a classic drink in a dimly lit, elegant home bar setting.
Brands

Best Cocktail Cherry Brands for Your Home Bar

In a blind tasting of a dozen leading craft cocktail cherries, one brand consistently stood out for its rich, balanced flavor and an almost 'meaty' texture, leaving many competitors far behind.

Daniel Moretti·May 30, 2026
Hands using a jigger to measure spirits for a cocktail, emphasizing precision in home mixology for bar-quality drinks.
Drinks

Top 4 Home Mixologist Tips for Bar Quality Cocktails

Most home cocktail enthusiasts unknowingly sabotage their drinks by 'eyeballing' ingredients, leading to inconsistent and often disappointing results.

Daniel Moretti·May 20, 2026
Philadelphia skyline at dusk with glowing bar signs, people celebrating with cocktails for America's 250th anniversary.
Drinks

Philadelphia launches cocktail trail for America's 250th anniversary

On World Cocktail Day, May 13, Philadelphia launches its "Spirit of '76" trail, a city-wide initiative across 31 hotels.

Daniel Moretti·May 16, 2026
An elaborate cocktail being prepared with tableside smoke infusion in a luxurious, dimly lit bar setting.
Drinks

Top 5 Unique Cocktail Bars You Must Visit

At 'The Alchemist's Den' in London, a single cocktail might involve a tableside smoke infusion, a custom-designed ceramic vessel, and an ingredient foraged from the Amazon rainforest, costing upwards

Daniel Moretti·May 14, 2026
Close-up of a fizzy cocktail being poured, showcasing the dramatic rise of bubbles and the precision of bar equipment.
Drinks

How Do Carbonation Principles Create Bubbly Cocktails?

At Lullaby, a New York City bar, perfecting a draft cocktail with the fizziness of a freshly opened soda can took nearly two years of trial and error, including battles with overflowing kegs.

Daniel Moretti·May 10, 2026
Elegant and easy 3-ingredient Mother's Day brunch cocktails artfully arranged on a festive table setting.
Drinks

Easy 3-Ingredient Mother's Day Brunch Drinks Simplify Festivities

This Mother's Day, 72% of consumers surveyed plan to serve brunch drinks requiring three ingredients or fewer, a 45% jump from last year, according to the National Retail Federation Survey.

Daniel Moretti·May 4, 2026
A professional mixologist meticulously preparing a coffee cocktail, emphasizing the balance of ingredients and the art of its creation.
Drinks

Crafting Coffee Cocktails: Techniques for Optimal Flavor

Unlike many mixed drinks where alcohol dominates, the secret to a perfect coffee cocktail lies in a strict rule: never use more alcohol than coffee.

Daniel Moretti·April 30, 2026
A diverse group of friends happily toasting with colorful, sophisticated non-alcoholic drinks in a stylish, modern bar setting, highlighting inclusive social gatherings.
Drinks

Non-Alcoholic Drinks Are Booming, Reshaping Social Drinking

The Wine Group, an alcohol industry giant, just acquired St.

Daniel Moretti·April 29, 2026
Assortment of premium canned cocktails displayed attractively on a table during a golden hour picnic, highlighting their sophisticated appeal.
Drinks

Best Canned Cocktails From 40 Tested

Wirecutter, renowned for its rigorous product testing, recently evaluated 40 different canned cocktails.

Daniel Moretti·April 28, 2026
A crystal cocktail glass filled with a bubbly drink, surrounded by colorful homemade fruit soda syrups on a home bar counter.
Drinks

8 Homemade Soda Syrups for Home Cocktails

Unlike commercial options, homemade fruit soda syrups allow you to craft vibrant drinks free from artificial chemicals, dyes, and sweeteners, offering a significant upgrade to any home bar.

Daniel Moretti·April 25, 2026
A bartender creating a neon-themed cocktail in a stylish bar, symbolizing the Bols Cocktail Battle North America launch.
Drinks

Bols Cocktail Battle North America Launches

Bartenders across North America can now win a 'Cocktail Fever' experience in Amsterdam, visiting the historic Bols distillery and iconic bars, by crafting a single 'Neon Nights' inspired drink.

Daniel Moretti·April 20, 2026
A modern reimagined classic cocktail served in a speakeasy, showcasing innovative ingredients and presentation for a sophisticated drinking experience.
Drinks

Top 4 Classic Cocktails Reimagined for Modern Tastes

In 2023, a Brooklyn speakeasy sold more 'Clarified Milk Punch Old Fashioneds' than traditional ones, signaling a surprising shift in consumer preference for reimagined classics (The New York Times).

Daniel Moretti·April 19, 2026
A vibrant pink Azalea cocktail, garnished with orange and cherry, on a table with a blurred background of the Augusta National golf course and blooming azaleas.
Drinks

Masters Azalea Cocktail: Your Guide to the Iconic Drink

The Masters Azalea Cocktail is the signature drink of the Augusta National tournament, as iconic as the green jacket itself. Learn how to make this refreshing taste of tradition at home.

Daniel Moretti·April 8, 2026
A diverse group of consumers sampling innovative, health-focused beverages in a modern, data-driven research lab, symbolizing evolving tastes and market trends.
Drinks

Top 5 Beverage Marketing Trends from Recent Industry Reports

Explore the top 5 beverage marketing trends from recent industry reports, breaking down key shifts in consumer behavior and product innovation. This guide is essential for brand managers and marketers navigating evolving consumer tastes.

Daniel Moretti·April 5, 2026
A brightly lit, modern grocery store aisle showcasing a vast array of ready-to-drink beverages, including canned coffees, sparkling waters, and pre-mixed cocktails, reflecting the market's significant expansion and diversity.
Brands

Beyond the Can: Analyzing the Expanding Ready-to-Drink Beverage Market

The ready-to-drink (RTD) beverage market is undergoing a significant expansion, diversifying far beyond its origins to encompass a vast array of both alcoholic and non-alcoholic options.

Daniel Moretti·April 4, 2026
A stylish, modern cocktail bar in an Indian Tier-2 city, with a skilled bartender preparing a vibrant drink for diverse patrons, showcasing the expanding luxury beverage scene.
Drinks

India's Cocktail Scene Expands Beyond Major Cities, Competitions Show

India's cocktail scene is rapidly expanding beyond major metros, with new talent and high-end venues emerging in Tier-2 cities. This shift is driven by evolving consumer tastes and a demand for immersive experiences.

Daniel Moretti·March 30, 2026