India
6 articles
India's Traditional Wellness Boom Faces Erosion
In Rishikesh, a 70-year-old guru once taught mindful breathing for free.
Bollywood Actresses Embrace Yoga for Health and Wellness
Shilpa Shetty, a prominent Bollywood actress, regularly shares videos of herself mastering complex yoga poses like Vrschikasana, inspiring millions of followers to embrace holistic health.
Heritage Cuisine's Resurgence Challenges Industrial Food Trends
A 30-year-old farmer in Batala, India, transformed a traditional wood-pressed oil operation into a food processing enterprise with an annual turnover exceeding Rs 2.
India BRICS tackle rising anxiety disorders impacting global wellness
From 1992 to 2021, India experienced a staggering 113.
The Wellness Music Shift: How Functional Audio is Reshaping India's Market
India's audio landscape is undergoing a profound shift, moving from entertainment to functional listening for well-being. This burgeoning market, validated by global players like Insight Timer, is reshaping how millions use sound for sleep, focus, and calm.
India's Cocktail Scene Expands Beyond Major Cities, Competitions Show
India's cocktail scene is rapidly expanding beyond major metros, with new talent and high-end venues emerging in Tier-2 cities. This shift is driven by evolving consumer tastes and a demand for immersive experiences.