Flavor and Wellness

Brand Reputation

2 articles

A split image showing a pristine farm landscape on one side and a clean, modern food and wellness product manufacturing facility on the other, representing ethical sourcing.
Brands

What is Ethical Sourcing for Food and Wellness Brands in 2026?

A brand's entire reputation can now hinge on a single ingredient's origin, as consumers increasingly demand full transparency about their food and wellness products.

Daniel Moretti·April 20, 2026
A vintage Hershey's chocolate bar wrapper juxtaposed with a modern cocoa tin, illustrating the brand's return to classic recipes and the challenge of rebuilding consumer trust.
Brands

Hershey Returns to Classic Recipes, But Consumer Trust Remains Fragile

A serving (1 tablespoon) of Hershey’s Cocoa Naturally Unsweetened 100% Cacao recently tested at 125 percent of the limit for lead, according to advocacy .

Chloe Bennett·April 20, 2026